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Webflow Ecommerce is now live | Webflow Updates
The beta is over — and Webflow Ecommerce is now live. See everything that’s included in Webflow Ecommerce and what we’re working on next.
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Build brand-consistent pages faster with page templates, plus an update on page building mode | Webflow Updates
Page templates in Webflow will allow designers to speed up static page creation with the ability to templatize page structures that they build often.
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Create better browsing experiences with "or" collection filtering | Webflow Updates
Filter your collection lists by any of your defined criteria, import and exporting multi-image fields, and get access to collection and item IDs.
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Apple Well Known files in Webflow | Webflow Updates
Establish a secure connection between domains and apps by verifying your domain and adding the "well-known" file to your Webflow hosted site.
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Discounts for Ecommerce is now in beta | Webflow Updates
You can now create and manage discount codes, fueling marketing efforts for your Ecommerce store.
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Drop shadow filters | Webflow Updates
Add depth and dimension to designs using the drop-shadow() CSS function, now available as an effect in the Style panel.
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Extended element conversions | Webflow Updates
Quickly convert between various element types, including container elements, typography elements, and inline text elements, while preserving styles and settings
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Create blurring and color effects with backdrop filters | Webflow Updates
Backdrop filters allow you to create blurring and color shifting effects to the area behind an element, bringing the backdrop-filter CSS property into Webflow.
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Better manage emails for your Ecommerce customers and team | Webflow Updates
You can now: control who receives new order notifications, easily resend an order’s confirmation email, and preview email designs with your store’s products.
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Rive support for Webflow | Webflow Updates
Rive animation file support for Webflow
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Do more with Ecommerce discounts | Webflow Updates
You now have more control over the promotions you run with start and expirations dates, free shipping, limited usage and more.
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Split attributes on paste — available for all users today | Webflow Updates
Paste a full name=value string directly into the custom attribute field, and it will automatically split into the correct name and value fields for you.
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Position AI Assistant to fit your workflow | Webflow Updates
Webflow's AI Assistant panel now docks to the right, left or floats freely within the browser window — pick whatever fits your workflow.
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Track your brand visibility on Perplexity in AEO analytics | Webflow Updates
AEO analytics now tracks Perplexity alongside ChatGPT, Gemini, and Claude, so you can see how your brand shows up across every major answer engine.
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Now available: AEO content optimization agents | Webflow Updates
Webflow’s AEO agents surface content opportunities and generate on-brand briefs and drafts that help your site get cited by answer engines.
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Mouse move animations using Interactions with GSAP | Webflow Updates
IX3 adds a new continuous, pointer driven trigger that brings native mouse tracking interactions to parity with effects designers previously had to hand roll in GSAP or custom code.
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Set tone and formality for each target language | Webflow Updates
Give each target language the tone and formality your translation needs — even when the source text doesn't have the information to supply it.
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Component Slots support Elements | Webflow Updates
Component Slots now support Elements — you can now use images, collection lists, sliders, rich text, and more directly in a Component Slot.
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Introducing MCP 2.0 | Webflow Updates
Webflow MCP 2.0 gives your agents the context, control, analytics, and governance they need for high-impact work in production.
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Real-time collaboration comes to Page Branching | Webflow Updates
Multiple teammates can now view and edit the same branch at the same time — so your team can collaborate on launches, reviews, and QA without waiting for a turn.
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Introducing Webflow for Slack | Webflow Updates
Webflow for Slack brings website management into Slack, helping teams analyze site data, manage content, and take action without leaving the conversation.
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Webflow AEO now supports Gemini and Claude, and shows full AI responses | Webflow Updates
Webflow AEO Analytics now runs your prompts through Claude and Gemini in addition to ChatGPT, and a new full response view gives you prompt-level insights into how your brand and your competitors are showing up in AI's responses.
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Custom Fonts in Libraries | Webflow Updates
Libraries now carry your fonts along with components and variables, so you no longer have to manually re-add fonts on every site that installs a shared library.
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Webflow is now available in ChatGPT | Webflow Updates
Manage your Webflow sites — from content updates to SEO fixes — directly inside ChatGPT.
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CMS Collection Field Grouping | Webflow Updates
Organize CMS collection fields into named groups so large schemas are easier to build, navigate, and hand off.
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Localize custom head and body code | Webflow Updates
You can now edit head and body custom code independently on each locale.
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Webflow Localize has its own panel | Webflow Updates
A dedicated home for localization work — and the foundation for translation capabilities coming to Webflow.
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Webflow AEO: Now available for Enterprise | Webflow Updates
Measure how your brand shows up in AI answers, get prioritized recommendations, and ship improvements at scale with the help of agents — all natively in Webflow.
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Show primary page names in Webflow | Webflow Updates
Navigate Webflow with confidence, even after you've translated your page names.